How To Introduce Two People on LinkedIn? (4 Templates for 2024)

With its vast professional network, LinkedIn has become the go-to platform for professional networking and career advancement.

But as in real life, successfully introducing people on LinkedIn can open doors to new opportunities and partnerships.

Your LinkedIn profile serves you as:

  • Your online CV
  • Your work portfolio
  • Your gateway to new opportunities, new acquaintances
  • A platform for building sustainable networks

A well-crafted LinkedIn profile introduction can open doors, whether you’re a recruiter looking for the perfect candidate for open positions or a job seeker hoping to catch the eye of a potential hiring manager. 

the advantages you have with a linkedin account

So, learning how to leverage mutual connections and crafting compelling messages will help you better network on LinkedIn and unlock new opportunities.

In this article we’ll cover:

  1. 5 tips on how to introduce people on LinkedIn?
  2. 4 LinkedIn Introduction Message Templates
  3. How To Find Mutual Connections On LinkedIn Sales Navigator?
how actually people look up for new connections on linkedin

Without further ado, let’s get into it.

5 Tips On How To Introduce People on LinkedIn?

Today, successful LinkedIn introductions involve engaging with your introducer, introducing yourself and the other person, explaining the reason for the introduction, and moving them to the next step.

So here are 5 tips on how to effectively introduce people on LinkedIn.

Following these tips, you will expand your professional network and become a valuable and credible element in your network.

  1. Address the person you introduce by starting your message with a friendly greeting and using their name. This will make your message more personal and respectful.
a friendly greeting to your connection on linkedin
  1. Introduce yourself. If you do not have a first-degree connection with the person you are introducing, briefly explain who you are, how you know them, your mutual connection with them, etc.

This will establish your credibility and relevance.

  1. Introduce the other person you want to connect with your first connection. 

Mention their name, title, company, relevant skill set, and something interesting and insightful about them. This will spark their curiosity and interest.

how to introduce to someone a new connection on linkedin
  1. Explain the reason for the introduction. Then, explain why you think these two people should connect and what value they can offer each other. This will show your intention and purpose for the introduction.
friendly ways to explain why you think a new connection on linkedin can work
  1. Push them to the next step. Finally, encourage the two people to take action, send LinkedIn connection requests, and follow up with each other, schedule a call, join a webinar, or try a product. 
call to action at the end of your linkedin message

Moreover, providing their contact information or sharing profile links will make it easier for them to connect, continue the conversation, and establish professional relationships.

Here is a customizable template of an introduction message on LinkedIn:

First introduction message

Hi [Name],

I’m writing to introduce you to [Other person’s name], [Other person’s title] at [Other person’s company].

[Other person’s name] is [Something interesting or relevant about them].

I think you two would have a lot in common and could benefit from connecting.
[Reason for the introduction]. I think you could [Value proposition].

I’ve attached [Other person’s name]’s contact information and profile link below.

I suggest you [Call to action]. Please let me know if you have any questions or need anything from me.

4 Message Templates To Introduce Two People On LinkedIn

Good! Now that you know how to write an introduction message on LinkedIn, let’s see 4 hyper-personalized message templates based on different scenarios and the “specific industry” you’re addressing:

  1. Service Offer
  2. Invitation to Podcast
  3. Strategic Networking
  4. Product Testing Requests

Template 1: Personal Connection to a Hiring Manager 

If you want to introduce a freelancer who did a good job for you to one of your business partners who might need their services, check out this next message template:

Personal connection to a hiring manager

Hi John,

I’m writing to introduce you to Mike, the Freelance Graphic Designer I was telling you about the other day.

He’s an amazing graphic designer who helped me create some stunning visuals for our latest campaign.
He is creative, professional, and easy to work with.

I think you would love his work and style and Mike could be a great fit for your needs and budget.

I’ve attached Mike’s contact information and portfolio link below.

I suggest you reach out to him and discuss your project details.

And let me know if you need something else.


Template 2: Invited Podcast Speaker to Podcast Coordinator

If you want to introduce someone to participate in a podcast that you host or produce, here is an example of how to do it:

Invitation to join a podcast

Hi Sarah,

As I promised, I’m introducing you to Lisa, Founder, and CEO of LMN Inc.

Lisa is a visionary leader who is transforming the way we work and live with her innovative solutions.
She has been featured in Forbes, Wired, and TEDx.

I think she has a fascinating story and insights that would resonate with our audience.

I’m inviting Lisa to be a guest on our podcast next month. I think it would be a great opportunity for her to share her expertise and vision with our listeners.

I’ve attached Lisa’s contact information and profile link below. I suggest you schedule a call with her and confirm her availability and interest.

Please let me know if you have any questions.


Template 3: Previous Co-worker to Current Employer

To build a bridge between your personal connection and a more experienced industry leader for mentorship or advice, follow this approach:

Strategic networking with an industry leader

Hey David,

I want to introduce you to Kevin, the Sales Associate at RST Inc, I told you about yesterday.

Kevin is a professional in the sales industry who has been crushing his quotas and winning awards.
He is passionate, ambitious, and eager to learn. I think he has a lot of potential and talent.

I know you are one of the most successful and respected sales leaders in the market. I think you could offer some valuable advice and guidance to Kevin and help him grow his career.

I’ve attached Kevin’s contact information and profile link below. I suggest you connect with him and offer him some tips and feedback.

Let me know if something.


Template 4: Product User to Product Manager

If you want to introduce a potential product user to the product owner by offering them a free trial, here is how to introduce them:

Request for product testing

Hi Laura,

I want to introduce you to Sam, Product Manager, who’s known for his innovative approach to product enhancement.

He is interested in tools that optimize product management, making him an ideal tester for GHI.
So I decided to offer Sam a free 14-day trial of GHI, with no strings attached.

I’ve arranged a 14-day trial of GHI for Sam because I believe his expertise could provide valuable insights for your product.

Below is Sam’s contact information and LinkedIn profile for easy connection

If you have any questions or need more details, please feel free to contact me.


How To Find Mutual Connections On LinkedIn Sales Navigator?

If you’ve made it this far in the article, it’s clear that you’re hungry for some more networking strategies

To satisfy your knowledge quest, here’s one more useful tip. 

I’m not hiding that LinkedIn’s Sales Navigator is one of my favorite software.

It’s a premium tool designed to enhance your ability to find and engage with prospects and customers

Export Sales Navigator leads with Evaboot

One of Sales Navigator’s features is the “Connections of” filter. This filter allows you to see who your connections are connected to. 

how to use the connections of advanced filter on linkedin sales navigator

Follow these steps to get the best out of the “Connections of” filter on Sales Navigator:

  • Go to your Sales Navigator home page and click “Advanced” in the top right corner.
where to find the advanced search on sales navigator

  • On the left sidebar, under “Relationship,” click “Connections of” and type in the name of one of your connections whose connections you want to see.
how to use the advanced connections of filter on linkedin sales navigator

  • Use other filters, such as industry, location, title, company size, etc., to narrow down your results (don’t forget to select English as the primary language).
sales navigator advanced filters to find leads

  • Click “Search” to see the people connected to your connection.
linkedin sales navigator shows only 2500 results of your research

  • You can then browse their profiles and see if anyone might benefit from your introduction.

Opting for the “connections of” and other advanced filters on Sales Navigator helps you discover new opportunities for LinkedIn introductions. This is an effective way to grow your network.

What are your key takeaways?

Mastering LinkedIn introductions is more than a skill – it’s the pathway to becoming a network leader

Now it’s your turn to:

  • Apply the 5-step guide for crafting effective introduction messages on LinkedIn
  • Help yourself to our message templates and personalize them for your target
  • Elevate your networking strategy by leveraging LinkedIn’s Sales Navigator

P.S. If you need more assistance writing introduction messages on LinkedIn or any other type of content, you can use TextCortex.

TextCortex is an AI-powered content generator that can create high-quality content for any topic in minutes. It saves you time, money, and effort while boosting your content marketing results.

textcortex tool for optimizing your copy writing

This content was partly written by AI (ChatGPT 4), I added my own perspective, fact-checked it and made sure it is helpful for you.

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