Linkedin Marketing

Your LinkedIn URL is more than just a web address: it’s a powerful tool for enhancing your online visibility and personal branding. Whether you’re sharing your profile on a resume,…

During these past two years, I have earned 30K+ followers, my posts have received more than 300 likes and more than 30K impressions, and I have created my own like-minded…

Creating and maintaining business growth is challenging, especially for startups and small businesses. Marketing budgets are tight, and competition is fierce. One way to overcome these challenges is outreach marketing.…

When I first started in sales, I quickly recognized that prospecting could be the most challenging part of the job—something that more than 40% of salespeople also find difficult. In…

These are very exciting times for business owners — no matter the size and kind of your business, you have so many different tactics at your disposal to grow. That…

It’s every salesperson’s nightmare to wind up in the spam/junk folder of emails. What if I told you there is a sure-shot way to ensure that doesn’t happen? Seems too…

Lead generation is a pivotal strategy for any business, and it’s no different for technology companies. The strategy focuses on discovering individuals who are interested in your product or service…

Selling to B2B customers is typically complex and multi-layered. For B2B businesses this translates into rigorous and informed planning. To make this easier to understand, I suggest that there are…

LinkedIn has become the #1 platform for professionals, with over a billion users worldwide. It’s not only about portfolios and networking for career perspectives anymore: B2B and B2C brands use…